Advantages and Disadvantages of International Marketing Standardization

Author(s)

Lee, Yongkyu

Title

Advantages and Disadvantages of International Marketing Standardization

Date

1986

Publisher

New York Institute of Technology

Subject

Export marketing.
Standardization.

Language

English

Format

PDF

Type

Text

Files

Lee_Yongkyu_1986.pdf

Citation

Lee, Yongkyu, Advantages and Disadvantages of International Marketing Standardization. New York Tech Institutional Repository, accessed May 7, 2024, https://repository.nyitlibrary.org/items/show/1943

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