An analysis of structured versus nonstructured techniques of attitude measurement in market research

Author(s)

Sauer, Susan

Title

An analysis of structured versus nonstructured techniques of attitude measurement in market research

Date

1987

Publisher

New York Institute of Technology

Subject

Attitude (Psychology)
Marketing research.

Language

English

Format

PDF

Type

Text

Files

Sauer_Susan_1987.pdf

Citation

Sauer, Susan, An analysis of structured versus nonstructured techniques of attitude measurement in market research. New York Tech Institutional Repository, accessed September 29, 2024, https://repository.nyitlibrary.org/items/show/2054

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